{"id":54087,"date":"2025-12-18T14:39:48","date_gmt":"2025-12-18T14:39:48","guid":{"rendered":"https:\/\/musicianvoice.com\/index.php\/2025\/12\/18\/youtube-streams-will-no-longer-count-towards-billboard-charts\/"},"modified":"2025-12-18T14:39:48","modified_gmt":"2025-12-18T14:39:48","slug":"youtube-streams-will-no-longer-count-towards-billboard-charts","status":"publish","type":"post","link":"https:\/\/musicianvoice.com\/index.php\/2025\/12\/18\/youtube-streams-will-no-longer-count-towards-billboard-charts\/","title":{"rendered":"YouTube Streams Will No Longer Count Towards Billboard Charts"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Songs streamed on YouTube will no longer count towards the <em>Billboard<\/em> charts, the platform announced in a <a data-offer-url=\"https:\/\/www.billboard.com\/pro\/youtube-announces-intention-withdraw-data-billboard-charts\/\" class=\"external-link\" data-event-click=\"{&quot;element&quot;:&quot;ExternalLink&quot;,&quot;outgoingURL&quot;:&quot;https:\/\/www.billboard.com\/pro\/youtube-announces-intention-withdraw-data-billboard-charts\/&quot;}\" href=\"https:\/\/www.billboard.com\/pro\/youtube-announces-intention-withdraw-data-billboard-charts\/\" rel=\"nofollow noopener\" target=\"_blank\">blog<\/a> yesterday (December 17). The change will take effect on January 16, 2026, according to Lyor Cohen, YouTube\u2019s global head of music. Cohen blamed a long-running dispute over <em>Billboard<\/em>\u2019s decision to weight subscriber streams more favorably than ad-supported streams in its chart tallies.<\/p>\n<p>YouTube is threatening to pull its data despite a recent rule change that suggests a compromise on the issue: This week, <em>Billboard<\/em> <a data-offer-url=\"https:\/\/www.billboard.com\/pro\/billboard-charts-add-more-weight-on-demand-streaming-2026\/\" class=\"external-link\" data-event-click=\"{&quot;element&quot;:&quot;ExternalLink&quot;,&quot;outgoingURL&quot;:&quot;https:\/\/www.billboard.com\/pro\/billboard-charts-add-more-weight-on-demand-streaming-2026\/&quot;}\" href=\"https:\/\/www.billboard.com\/pro\/billboard-charts-add-more-weight-on-demand-streaming-2026\/\" rel=\"nofollow noopener\" target=\"_blank\">announced<\/a> it would more generously weight ad-supported, on-demand streams in comparison to their subscriber counterparts. That shift equates a stream by a YouTube or Spotify subscriber to two and a half streams by a non-subscriber. Before that, the ratio was 3:1, meaning a free stream was worth even less. But Cohen maintains this an \u201coutdated formula\u201d that \u201cignores the massive engagement from fans who don\u2019t have a subscription.\u201d He notes that streaming <a data-offer-url=\"https:\/\/www.riaa.com\/growth-in-paid-subscription-streaming-drives-mid-year-2025-us-recorded-music-revenues-to-new-high-reports-riaa\/\" class=\"external-link\" data-event-click=\"{&quot;element&quot;:&quot;ExternalLink&quot;,&quot;outgoingURL&quot;:&quot;https:\/\/www.riaa.com\/growth-in-paid-subscription-streaming-drives-mid-year-2025-us-recorded-music-revenues-to-new-high-reports-riaa\/&quot;}\" href=\"https:\/\/www.riaa.com\/growth-in-paid-subscription-streaming-drives-mid-year-2025-us-recorded-music-revenues-to-new-high-reports-riaa\/\" rel=\"nofollow noopener\" target=\"_blank\">makes up<\/a> 84 percent of U.S. recorded music revenue and suggests that YouTube was pursuing a 1:1 ratio in streaming counts.<\/p>\n<p>Why YouTube is so determined to bump up free streams is not entirely clear. Cohen argues that artists\u2019 work on fan-engagement on the platform is \u201cbeing undervalued\u201d by <em>Billboard<\/em>, hinting he believes a more generous chart contribution would drive activity on the platform. Also unclear is whether the disagreement pertains only to the ratio of subscriber to non-subscriber streams, or whether YouTube also disputes what <em>Billboard<\/em> counts as an on-demand stream. On YouTube, as on Spotify, some autoplays that follow an active song selection may be excluded from chart tallies. Pitchfork has emailed representatives for YouTube for further comment.<\/p>\n<p>A <em>Billboard<\/em> spokesperson <a data-offer-url=\"https:\/\/www.billboard.com\/pro\/billboard-charts-add-more-weight-on-demand-streaming-2026\/\" class=\"external-link\" data-event-click=\"{&quot;element&quot;:&quot;ExternalLink&quot;,&quot;outgoingURL&quot;:&quot;https:\/\/www.billboard.com\/pro\/billboard-charts-add-more-weight-on-demand-streaming-2026\/&quot;}\" href=\"https:\/\/www.billboard.com\/pro\/billboard-charts-add-more-weight-on-demand-streaming-2026\/\" rel=\"nofollow noopener\" target=\"_blank\">said<\/a> in a statement, \u201cThere are so many ways a fan can support an artist they love, and each has a specific place in the music ecosystem. <em>Billboard<\/em> strives to measure that activity appropriately; balanced by various factors including consumer access, revenue analysis, data validation and industry guidance. It is our hope that YouTube reconsiders and joins <em>Billboard<\/em> in recognizing the reach and popularity of artists on all music platforms and in celebrating their achievements though the power of fans and how they interact with the music that they love.\u201d<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/pitchfork.com\/news\/youtube-streams-will-no-longer-count-towards-billboard-charts\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Songs streamed on YouTube will no longer count towards the Billboard charts, the platform announced in a blog yesterday (December 17). The change will&#8230;<\/p>\n","protected":false},"author":2,"featured_media":54088,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[],"class_list":["post-54087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latin","article","has-excerpt","has-avatar","has-author","has-date","has-comment-count","has-category-meta","has-read-more","thumbnail-"],"_links":{"self":[{"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/posts\/54087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/comments?post=54087"}],"version-history":[{"count":0,"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/posts\/54087\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/media\/54088"}],"wp:attachment":[{"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/media?parent=54087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/categories?post=54087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/musicianvoice.com\/index.php\/wp-json\/wp\/v2\/tags?post=54087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}