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\n\tFew artists are arguably as important to Nashville\u2019s evolution as Brothers Osborne<\/a>. Since dropping their debut album Pawn Shop<\/em> in 2016, the sibling duo of singer TJ Osborne and lead guitarist John Osborne have consistently challenged country norms, taking the genre into a more musically \u2014 and culturally \u2014 progressive future. On songs like \u201cDead Man\u2019s Curve,\u201d they blended rock and country without it coming across as pandering, and in videos like \u201cAin\u2019t My Fault\u201d<\/a> they made sly commentaries on hot-button issues.<\/p>\n \n\tA decade since Pawn Shop<\/em>, the Grammy-winning duo push the envelope yet again on Watertown<\/em>, their new album dropping Oct. 23. It\u2019s a salute to their hometown of Deale, Maryland, and features collabs with artists both natural \u2014 Stephen Wilson Jr.<\/a> \u2014\u00a0and perhaps eyebrow-raising \u2014\u00a0Cody Johnson<\/a>. Brothers Osborne are also previewing the LP not with full song releases, but with short versions tailor-made for social media. They\u2019ve sarcastically dubbed them \u201cSellout Edits.\u201d<\/p>\n \n\t\u201cOur whole thing from the very beginning was, \u2018We will never sell out. We\u2019ll always do what we want. Fuck the system,\u2019\u201d John says during the band\u2019s appearance on Rolling Stone<\/em>\u2019s Nashville Now<\/em> podcast. \u201cIt\u2019s like, \u2018Let\u2019s just call it that because that\u2019s what it feels like.\u2019\u201d<\/p>\n \n\tWatch their full interview here. An abbreviated, edited version of our conversation follows.<\/p>\n \n