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\n\tThe latest viral earworm on social media has an uncanny resemblance to the King of Pop. \u201cBig Michael Michael,\u201d first born as a freestyle on the musician and content creator Looze Cannon<\/a>\u2019s livestream, has taken the internet by storm. Delivered in a cotton-soft register not unlike Jackson\u2019s, the track has gone on to top the iTunes Hip-Hop\/Rap chart and inspire a lip-sync video from Lil Baby. Earlier this month<\/a>, Looze Cannon brought his \u201cBig Michael\u201d character to G Herbo\u2019s show at Chicago\u2019s United Center, performing in front of a nearly sold-out crowd.<\/p>\n \n\t\u201cG Herbo, I think he did a post where he was singing a song, and the next thing I know, my management was just telling me, \u2018Hey, Herbo wants you to come out at the United Center in Chicago and perform,\u2019\u201d Cannon tells Rolling Stone<\/em>. \u201cI was like, \u2018What?\u2019 I thought everybody was playing, but it was real. We got in the Sprinter and we drove straight from Detroit to Chicago. And next thing I know, I was on stage, man, having the biggest moment of my life.\u201d<\/p>\n \n\tThe crowd size was the biggest Looze Cannon, who\u2019s been rapping in Detroit since the 2010s, had ever performed in front of. \u201cI\u2019ve been around some big crowds because I\u2019ve always been on stages and stuff like that, but that was the biggest thus far, was the G Herbo show,\u201d he says. \u201cThat was the most I\u2019ve ever performed in front of all at once.\u201d<\/p>\n \n\tCannon is among a new generation of artists who, in addition to releasing music, have developed a career livestreaming<\/a> and making online video content. In his videos, he uses an AI face filter to perform as Jackson and various other characters on his livestreams. After first premiering the character early last month, he officially released the single \u201cBig Michael Michael\u201d<\/a> on October 24.\u00a0<\/p>\n \n\t\u201cI had no clue that \u2018Big Michael Michael\u2019 would take off like that because it was just me playing around,\u201d he says. \u201cAnd so I just look back and I just say, wow, man, I can\u2019t blame anybody but God, man, because I\u2019ve been doing this for a long time and to see how this transition to what it is, it\u2019s unexplainable.\u201d\u00a0<\/p>\n